The Chieftain opens at noon on Saturdays, which is exactly when you need a sports bar to open if you want to watch Fulham vs Chelsea at 7:30am Pacific with a Guinness and a plate of bangers and mash instead of a hotel lobby with a muted screen. The pub sits at 198 5th Street in SoMa, one block from the Moscone Center, and it has been the spot in that part of town to catch a match for years. A proper Irish kitchen, a deep beer list, and enough screens to cover the Premier League standings on one wall and Serie A on the next. Walk in for the early kickoff, stay for the stew, and skip the convention-center bars that do not take sport seriously enough to open before brunch.
Karpo tracks opening times and match schedules at The Chieftain and every sports bar in San Francisco, so you know which room has your fixture before you leave the house.
Why The Chieftain owns the early window
The Chieftain opens at noon on Saturdays and Sundays, which lines up exactly with Premier League morning slots and the rugby calendar that most American sports bars ignore entirely. That noon start matters when Fulham vs Chelsea kicks off at 7:30am Pacific and you want more than a hotel lobby with a muted screen. The pub sits at 198 5th Street, one block south of the Moscone Center, in a stretch of SoMa that tilts heavily toward convention hotels and not much else with a pulse before lunch.
Walk in for the early kickoff and the kitchen is running. Fish and chips, shepherd's pie, bangers and mash, corned beef and cabbage, and a proper Irish stew appear on the menu alongside a breakfast build that takes the edge off a 7am alarm. The happy hour runs daily from open until 6pm, which means weekend noon openers qualify for happy-hour pricing during those early fixtures. A Guinness poured the slow way costs less before the evening crowd arrives, and the kitchen keeps up with the order volume better when the room is half full of rugby fans instead of packed with a Niners Sunday overflow.
The pub shows Six Nations rugby, European soccer including Serie A, World Cup matches, and all NFL, NBA, MLB, MLS, and NHL games across multiple large screens with surround sound in two separate rooms. That breadth matters for an early riser who wants the Premier League standings on one wall and a Serie A fixture on the next without asking the bartender to switch feeds. The sports calendar lives at [thechieftain.com](https://www.thechieftain.com/sports-calendar/), though the site notes all games are subject to change and recommends calling 415-615-0916 to confirm your match will be shown.

What the kitchen does right
Plenty of pubs hang a Guinness sign and call it Irish. This one cooks the part. The menu runs deeper than bar snacks, with dishes that took more than a microwave to produce and hold up to a pint that lasts the full ninety minutes. The fish and chips arrive with a batter that stays crisp, the shepherd's pie comes with a proper mash crust, and the Irish stew tastes like someone's grandmother had a say in the recipe.
The kitchen opens when the pub opens, which means the full menu is available at noon on match days. That detail separates The Chieftain from the sports bars that make you wait until 2pm for anything beyond wings. Order the bangers and mash if you want something that sits well through extra time, or go for the corned beef and cabbage if you are committed to the full Irish experience. The portions are fair for SoMa pub money, reasonable for a neighborhood that mostly charges hotel rates, and the food arrives fast enough that you will not miss the second half waiting on a plate.
The drink list runs well past the usual Guinness-and-Harp lineup into rotating taps worth a second look. Ask the bar staff what is on special, or stick with the Guinness if you want the pour that earned the pub its reputation. A shot of Irish whiskey works when the rugby goes to the wire, and the bartenders know how to time the round so it lands during the break instead of mid-scrum.
Who shows up and when
The crowd is a SoMa mix. Convention-goers during the day, after-work locals in the evening, and a committed rugby and soccer contingent on weekend mornings. The room is bigger than a corner pub, which means it absorbs a Niners Sunday and a Six Nations Saturday without feeling cramped. It tilts louder when a big match is on and settles into easy pub mode the rest of the time.
Weekend mornings draw the rugby and Premier League crowd, the fans who set an alarm for a 7am kickoff and want a room that takes the match as seriously as they do. The pub shows local teams like the Warriors, Niners, Sharks, Giants, Cal, and Stanford alongside international fixtures, so a Saturday morning might have the Premier League standings on one screen and a Stanford football game on the next. The staff switches feeds without fuss, and the surround sound carries the action across both rooms.
Weekday evenings pull the convention crowd and the after-work regulars, the people who want a pint and a plate without the game-day intensity. The pub opens at 4pm Monday through Thursday and at noon on Fridays, which makes the late-afternoon window the smart play for a pre-dinner round. Avoid expecting a quiet pint when a convention lets out next door, but that same convention crowd keeps the pub busy enough that the kitchen stays sharp and the taps stay fresh.
How it compares to the rest of SoMa
SoMa is convention territory, which means a lot of hotel bars and not much soul. The Chieftain breaks the pattern. It is a genuine Irish pub that takes sport as seriously as it takes its Guinness pour, and it has anchored 5th Street for years while flashier neighbors have come and gone. The pub does not try to be a craft-cocktail room or a nightclub with a TV in the corner. It is a sports bar that happens to have a real kitchen and a drink list that earns its keep.
The location one block from Moscone Center makes it the default choice for anyone staying near the convention hall who wants a match-day room with a pulse. Walk south on 5th Street from Market and you hit the pub before you hit the freeway on-ramp. The neighborhood does not offer much competition for early-morning fixtures, and the pubs that do open at noon tend to run lighter menus or skip the happy hour entirely. The Chieftain does both, and the staff has the routine down after years of handling the convention overflow and the rugby diehards in the same shift.
Practical notes
The Chieftain sits at 198 5th Street in SoMa, one block south of the Moscone Center. Hours run noon until late on Saturdays and Sundays, 4pm until late Monday through Thursday, and noon until late on Fridays. Call 415-615-0916 to confirm a specific fixture will be shown, especially for Serie A or international matches that might conflict with a local game. Happy hour runs daily from open until 6pm. The pub takes walk-ins; no reservations. Muni lines that stop nearby include the 5, 6, 7, 14, 27, and 30, and Powell Street BART is a short walk north on 5th. Parking in SoMa is metered street parking or paid garages. The kitchen serves the full menu during all open hours. Pricing is fair SoMa pub money, expect to spend around $15-$20 per plate and $7-$10 per pint. Drink responsibly and plan your ride home before the final whistle.
Tags: #SoMaSportsBars #PremierLeagueSF #TheChieftainSF #MosconeCenterBars #IrishPubSanFrancisco #FulhamVsChelsea #SerieASanFrancisco #EarlyKickoffBars #SixNationsRugby #SanFranciscoPubs #5thStreetSF #MatchDaySF #SoMaNeighborhood #GuinnessSF #SportsBarsSF
Please drink responsibly. Must be of legal drinking age.
All trademarks are the property of their respective owners.
Ask Karpo first
Ask Karpo which SoMa bars open earliest for your fixture, where to find Serie A coverage near the convention center, or which Irish pubs in San Francisco show Six Nations rugby with a proper breakfast menu. Karpo tracks live kickoff times, happy-hour windows, and kitchen schedules across every sports bar in the city, so you can plan a match day that works with your calendar and your commute.



