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Hair Salon Near Me in Sunset Harbour, Miami Beach: Atma Beauty
Atma Beauty fills a 7,000-square-foot loft at 1874 West Avenue in Miami Beach's Sunset Harbour, where the house women's cut with blow-dry is $150 and Sheenon Olson's own cut is $250.
Hollywood hairdresser and photographer Sheenon Olson has run Atma Beauty, at 1874 West Avenue in Miami Beach's Sunset Harbour, since November 2015, and its booking page now lists more than 100 services, each with a stylist's name and a fixed price. For anyone typing hair salon near me between Alton Road and the bay, the house women's cut with blow-dry is $150 and a cut without the blow-dry is $100. Doors open at 10 am Monday to Friday and 9 am on Saturday.

A Sanskrit Name and a Loft on West Avenue
Haute Living reported the opening in December 2015: Olson, a celebrity stylist and fashion photographer, launched the salon with business partner Ana Lessa. Time Out Miami marked its first anniversary on November 19, 2016, and described Olson as co-owner and creative director. The name comes from the Sanskrit word Atman, which the salon's About page translates as essence or soul.
In early coverage, WSVN toured a studio upstairs where Olson shot edited portraits of freshly styled clients, a sideline that set Atma apart from the chair-and-mirror salons nearby. Time Out also met Ricardo, a rescue dog Olson found on a Fashion Tails shoot, who served as the unofficial mascot. Olson told the magazine that Sunset Harbour felt like a mini SoHo, a block where locals actually want to hang out.
Thirty-Foot Ceilings, Oversized Couches and Wine
The About page lists the numbers: about 7,000 square feet, an open floor plan and 30-foot ceilings, with the energy of a New York loft. Seating areas are scattered across the floor so clients can sit with a glass of wine between color and cut. The team calls the floor an ego-free zone, where stylists trade notes rather than guard clients.
Time Out's five-star review described a calm, sunlit room that feels closer to a spa than a busy salon, with a wide waiting area and oversized couches. A separate business, Atma Med Spa, shares the address and handles facials, skin resurfacing, eyelash extensions and microblading. That makes it possible to pair a root touch-up with a lash appointment without moving the car.
A Price Sheet With a Name on Every Line
Instead of tiers, the online menu attaches each price to a person. Sheenon Olson's women's cut is $250, Marcela's and Nina's are $180, Andy's is $170, Alessandro's is $160, and Katya's and Alex's are $150. Arielle charges $120, and Kasia Chrobak's cut is $100, or $90 when you skip the blow-dry. The unassigned house cut, booked as Atma Women Cut, sits at $150.
Men have a shorter list: the Atma men's haircut is $95, Olson's is $120, Arielle's is $85, and a beard trim is $45. A stand-alone blow-dry costs $100, falls to $90 when booked alongside color, and rises to $120 for hair with extensions. Dry styling with curls or a flat iron is $50, and Olson trims bangs on their own for $75.

Highlights, Double Process and the $600 Correction
Color is where the money goes. Olson's full highlights are $550, or $600 with a root shadow; Katya's partial highlights are $350 and Kasia Chrobak's are $250. Marcela's color correction tops the sheet at $600. For platinum, Andy lists a first double-process session at $450, then a six-week retouch at $350, and a men's or pixie double process at $250.
Smaller color jobs keep the bill down. Alex's toner or root shadow is $80, Katya's single-process roots are $115, and the house all-over single process is $180. Keratin and Brazilian Blowout run $250 for the face frame, $350 for half the head and $500 for the full head. Add-ons include a $40 Davines mask, a $30 scalp scrub and a $50 Oribe Signature Mask.
Nina for Curls, Olson for the Famous Regulars
Nina Alcantara is the name that comes up most. The booking page's review highlights include one titled "Nina is a hair guru," and she has her own line for curly hair, the Curly Women Cut with Nina at $250. She also does event upstyling for $250 and makeup for $300, and the booking system carries a separate bridal hair and makeup consultation with her.
Time Out found clients flying in from California and New York, many for the celebrities who sit in Olson's chair, alongside neighbors from Sunset Harbour itself. The Frederick booking page shows 5,980 reviews, a big number for one salon. Extensions, including tape-ins and Great Lengths bonded hair, are priced only by consultation, and consultations are free.
Call, Text or Frederick, and the 48-Hour Rule
A chat bot named Mia also answers in the corner of the website. Online requests can be made as little as an hour ahead, and first-timers receive a welcome email plus a link to store a card on file.
That card matters because the cancellation rules are strict. Atma asks for 48 hours' notice; cancel inside 24 hours and the fee is 50 percent of the appointment value, while a same-day cancellation or no-show costs 100 percent. A $350 partial-highlight session cancelled the morning of the appointment is therefore billed in full. The referral program pays $20 credit per friend.
Skip Olson's Chair for a Trim; Kaan Is on Bay Road
An honest call: do not spend $250 on Olson for a maintenance trim. The house cut at $150 and Kasia Chrobak's at $100 both include the blow-dry, and Olson's $75 bang trim is a cheaper way to sit in his chair. Save his rate for a real shape change or a first visit when you want the creative director's eye.
Sunday here is appointment-only, so nobody should arrive hoping for a walk-in. If Atma is full, Kaan Hair Design Miami sits at 1800 Bay Road, Unit 101, one block west, and books through Fresha. Its listing gives Monday hours of 10 am to 5 pm and Tuesday to Saturday hours of 9 am to 6 pm, and a May 2026 review praised stylist Kristina.
Maurice Gibb Park, a Fishing Pier and a Free Garden
Walk a few minutes west to 18th Street and Purdy Avenue, where Maurice Gibb Memorial Park opened its expanded grounds on April 3, 2025. The city added a dog park, a fishing pier, a pavilion, shade structures and native plantings along the bay, all paid for by a 2018 bond. It is a good spot to check fresh color in open daylight.
From there, head back up Bay Road to True Loaf Bakery at 1894 Bay Road; Atma's parking note puts the $2-an-hour public garage beside it. Then cross Dade Boulevard to 2000 Convention Center Drive for the Miami Beach Botanical Garden, three acres of subtropical planting that are free and open Tuesday to Sunday from 9 am to 5 pm. The garden closes on Mondays.
Practical Notes
Address: 1874 West Avenue, Miami Beach, FL 33139, between 18th and 20th Streets in Sunset Harbour. Hours: Monday to Wednesday 10 am to 7 pm, Thursday and Friday 10 am to 8 pm, Saturday 9 am to 7 pm, Sunday by appointment. Street parking is $4 an hour, and the Bay Road garage is $2 an hour.
A Citi Bike station sits on 20th Street in front of Publix, a block from the door. Book online through Frederick, by phone or by text, and keep the 48-hour notice in mind, since same-day cancellations are charged 100 percent. Consultations for color and extensions are free. Ask Karpo in the Karpo APP for a lunch spot on Purdy Avenue after your appointment.
Ask Karpo for more information.
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