Sugar Factory Times Square
A high-energy Times Square spot famous for its theatrical smoking goblet drinks and colorful, over-the-top desserts.
- Mon – Fri, Sun, 08:00 – 00:00 (+1); Sat, 08:00 – 01:00 (+1)
- $$$
- 694 8th Ave
- 4.6 (7594 reviews)
Description
Popular for birthdays and group celebrations, the venue is a social media favorite that draws a highly polarized reception. For every fan of the strawberry cheesecake stuffed waffles, there are reviews warning of inconsistent food and service. Given the premium prices and frequent crowds, some visitors recommend dining elsewhere first and stopping by strictly to experience the sweet menu in all its photogenic glory.
Good to know
Auto 20% gratuityWaits with bookings